zinder festival

The theme of this edition of the Zinder Festival is symbiosis. Studio Kluif developed all the communication tools for the Zinder Festival. Because there was no money for an expensive poster campaign, Kluif choses just the opposite. At first glance, it looks like simple pasted printouts with messages. Slogans like "Joe 50!" and "Who has seen my cat?". Appearances are deceptive, however, the messages have a twist. The symbiosic images Kluif designed were visible throughout the city of The Hague.