Mother Burger

Mother Burger, is a N.Y. based health conscious fast-food restaurant chain. Their mascot is 'Mother' a large biker kind of guy who is committed to serving up wholesome quality food that is of organic origin and without committed or hormones. It is a burger joint with an attitude & a sense of humor. Mother will make sure you get all the 4 food groups: Burger, Hot Dog, Fries and Beer. Pity there aren't more mothers like that, we think. Kluif is working on a lot of the in-house graphic material: from menus to place mats and bags, as well as ideas for various communication tools for the brand.