Halfords is a chain of stores with 160 outlets in The Netherlands and Belgium. Halfords has three different store formats; the Citystore, the Superstore and the Webstore and specialises in bicycles and bicycle and car accessories. Halfords offers useful products and services that offer solutions when on the road on a bike or in a car. Studio Kluif designs the bicycle collections including the related accessories, the bicycle brochures and the in-store promotional material for Halfords.