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Studio Kluif

Kluif by Taschen

23/10/2012

The price-winning packaging line which Kluif designed for Intratuin is published worldwide by Taschen. The book will be launched in Taschen Store London on Thursday 15 November.

The book shows an international roundup of contemporary packaging design. Featuring a selection of over 400 works from 30 countries, this book brings together all the Pentawards winners from 2011 and 2012, providing a vivid demonstration of creativity in every form of packaging. Readers will discover, through introductory essays, product descriptions and plenty of images, what drives design industry leaders and agencies behind these creations which are so much part of our everyday lives. This well of inspiration is not just aimed at design and marketing professionals but anyone with an interest in the creative process of packaging.

Packaging is a highly underrated art form. As the first thing a consumer sees when looking at a product, the packaging can make or break a sale. Every year, the Pentawards celebrate the art of the package by presenting awards to designs from around the world. Designers compete in five main categories—beverages, food, body, luxury, and other markets—and no fewer than 44 sub-categories.

Featuring a selection of over 400 works from 30 countries, this book brings together all the Pentawards winners from 2011 and 2012, providing a vivid demonstration of creativity in every form of packaging. Readers will discover, through introductory essays, product descriptions and plenty of images, what drives design industry leaders and agencies behind these creations which are so much part of our everyday lives. This well of inspiration is not just aimed at design and marketing professionals but anyone with an interest in the creative process of packaging.The editor:
Pentawards is the first and only worldwide competition dedicated to packaging design in all its forms, open to anyone associated with its creation and/or marketing. Aside from prize-giving, Pentawards' mission is the worldwide promotion of packaging design among companies, media, economic and political authorities, and the general public.
Further information: http://www.Pentawards.org

The Package Design Book 2
Pentawards
Hardcover, 23,9 x 25,6 cm, 432 pages, € 39,99
ISBN 978-3-8365-2968-6
Multilingual Edition: English, French, German
Availability: 11/2012

Kluif Winner Gold Pentawards 2012

9/10/2012

The Intratuin potting soil packaging line which Kluif designed received a golden Pentaward. The award ceremony took place in Paris on the fourth of october. Pentawards is the first and only worldwide competition exclusively devoted to packaging design in all its forms. It is open to everybody in all countries who are associated with the creation and marketing of packaging. Apart from prize-giving, Pentawards' mission is the promotion of packaging design with companies, the press, the economic and political authorities and the public in general, throughout the world.

51049484

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Studio Kluif
De Gruyter Fabriek
Veemarktkade 8
5222 AE 's-Hertogenbosch
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T 0031 (0)73 6230707
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