Zeeman aluminium foile packaging, 2009
Zeeman plastic wrap packaging, 2009
Zeeman baking sheet packaging, 2009
Mees christmas animation, 2009
HEMA haircolor kit packaging, 2009
Vrumona ‘Fruitwater’ packaging, 2009
The Lunchbox book
Food designer Marije Vogelzang created a lunchbox book for kids, full with inspiring ideas. A monster-box, a secret messages-box, a broken heart-box... Eating lunch was never so much fun!
Winner Gourmand Cookbook Awards, 2009
Tielen Printers series of booklets, 2009
The love for the profession and the world that surrounds it is the starting point for a series of booklets which neatly fit into the overall communication concept . In every booklet a different image maker (studio, designer, photographer, artist, etc.) gets total freedom to show themselves. These booklets aim to bring inspiration to the clients of Tielen and at the same time show what Drukkerij Tielen is all about.
Tielen Printers corporate identity, 2009
Against the backdrop of a changing market with more and more low cost / low service Internet printing companies entering the market Tielen Printers felt the strong desire to reinstate their commitment to high quality graphic productions. Baring this in mind Studio Kluif developed a corporate identity - or rather an overall communication concept - where the many facets of the printing profession play an important role. The result is a very versatile and colorful corporate identity that doubles as a perfect showcase of the many capabilities of Tielen Printers. For example, the business card is much more than a card with a name and a logo, it is - literally - a graphic giveaway. The no nonsense approach, craftsmanship and love for the profession is evident in every item of the corporate identity.
Tielen Printers website, 2009
For Foodies corporate identity, 2009
Zeeman presentation packaging system, 2009
Tielen Printers introduction new stationery, 2009
Vrumona SiSi commercials, 2007
Mother Burger menu, 2009
HEMA salty snacks packaging, 2009
Kluif designed the entire packaging line for Hema's salty snacks. The packaging line is divided into 3 different categories- premium, basic and tortilla. We were inspired by the wooden crates that are used to transport vegetables & fruit for their authentic feeling and of course the classic childhood pastime of making potato stamps. To transpose these positive references to the packaging we stamped the typography ourselves thus achieving a genuine and homey atmosphere. Kluif sought crisp, fresh photography, and a composition that would give the feeling of lightness. The extruder line is composed of 'twistbites', 'robo rings' and 'cheese sticks' and makes use of a more illustrative graphic language which also was designed in dialogue with the photography used.
Uncle Orange series of mugs, 2009
BKKC corporate identity, 2009
Studio Kluif was invited along with EDHV, to develop a new vision for the new bkkc corporate identity. Kluif opted for a clear and serving visual language which mirrors the company's character. All communication starts with the bkkc logo, followed by a specific message: bkkcinvitation, bkkcexibition, bkkchome etc. Kluif is responsible for all of the bkkc's communication means, that includes: the corporate identity, the website, the building signage and the brochure.
BKKC corporate brochure, 2009
BKKC website, 2009
